Go to Market · Translations and Consulting
I'm Jeff Weiser. I help product, language and operations teams reach people in their own language and make multilingual work easier to run. I choose the appropriate approach: human expertise, artificial intelligence (AI), or both. I stay accountable for the result.
Or write to jeff@gotomarkettranslations.com. You will hear back within one business day.
The people behind the work, in their own words.
“He's thoroughly skilled and ridiculously, almost unbelievably, informed as a localization industry professional.”
“Jeff got our site translated so quickly that I was in disbelief.”
“His company Go to Market responds quickly, the translations are of excellent quality at a good price.”
“Jeff and the team have been professional, responsive, and a great addition to our team.”
“Having Jeff in your team or organization is an added bolt of passion, empathy, and dedicated team work.”
“When I knew Jeff, in the beginning, I was shocked by his knowledge, talent, and passion.”
“He's a hard worker, is a team player and knows how to get "it" done.”
“Jeff est un bosseur affable, infatigable. Toujours disponible, malgré son calendrier hyperchargé, Jeff nous a montrés son sens de l'humanisme.”
Translation: Jeff is an affable, tireless worker. Always available despite a packed calendar, he showed us his humanity.
“I would recommend him for almost any role - he has the chutzpah and the commitment to get the job done.”
“No matter how hard the topic was, Jeff made sure that it is easy to understand with such a friendly and professional attitude.”
“Jeff is a consummate language translation industry pro. He brings much knowledge and persistence to his work. He approaches his clients with compassion and dedication.”
“Jeff is a highly professional and affable leader, who consistently displays diligence and purpose as well as empathy and agility when we have worked together.”
“Jeff es una gran persona. De fácil trato y abierto a nuevas ideas.”
Translation: Jeff is a great person, easy to get along with and open to new ideas.
“He has been an excellent results oriented, team player colleague.”
“He was able to manage the contracts according to their stringent requirements and interfaced well with the various governmental entities.”
“Jeff is an excellent Business Development Manager that always does what’s necessary to satisfy his customers.”
“Jeff is an exceptionally smart, committed and hard working manager, whose attention to detail and business acumen consistently delivers results.”
Excerpts from client feedback and all 16 received LinkedIn recommendations. Read the full recommendations on LinkedIn.
Serving the world since 2021English, Spanish and French handled personallyPeople, AI or both. One accountable person.
Product, language and operations teams face different problems. If you see yours here, we should talk.
Reaching a new market takes more than translating a release. I help make your product and content work in another language, with a process that keeps updates moving and frees your team to focus on what comes next.
Projects, clients and tools can pull your team in different directions. I help clarify workflows, coordinate linguists and technology, and support account management and sales so your team can focus on good work and lasting client relationships.
Whether you work in a business, law firm, hospital, school or nonprofit, language work needs clear ownership. I help you give people access to the information they need, without making your staff manage every request by hand.
Four ways to work together, from a two-week diagnostic to an ongoing partnership. Not sure which one fits? Book the call anyway. I will tell you honestly whether I am the right person, and if I am not, I will point you to someone who is.
Know how work moves, which tools to use and who owns each step.
When requests arrive from every direction, it is hard to know what should go to a person, what a tool can handle and who owns the next step. We spend 45 minutes mapping how the work moves today. In two weeks, you get a clear view of the delays, repeated work and risks, with recommendations for where people, AI or automation make sense.
Reach more people. Give your team time to grow.
I help turn your website, product, marketing and customer communication into content people can use in their own language. I work personally in English, Spanish and French. I choose linguists, AI tools or both to suit the project, and manage delivery so your team can focus on the product, the customer and the next market. The work can also include certified translations for immigration filings.
Keep releases moving without rebuilding the process each time.
Manual handoffs can leave new screens and updated content waiting for translation. I help connect your files, repository or content system to a repeatable workflow. Where it makes sense, we automate intake, identify changed strings, route work for review and return approved files for release. I define the checks, exceptions and human decisions so the process fits the way your team ships.
Operations, account management and sales support without a full-time hire.
When language work or client follow-up needs an owner, I can join your team part time. Depending on the scope, I manage intake, linguists and vendors, quality, account relationships and sales follow-up. We agree on priorities, the tools to use and where human judgment matters. You get practical support across delivery and the client relationship.
Human where it matters, AI where it is safe. I match the approach to the work, its audience and its risks, and explain the choice.
Speed is respect. You hear back within one business day, and deadlines are promises.
Never pay twice. Translation memory keeps every approved sentence, so repeat work costs less over time.
People, not a marketplace. When a project needs linguists, I work with people I know by name.
90% of internet users in the European Union prefer to access websites in their own language.
75% of consumers say they are more likely to buy from the same brand again when customer care is in their language.
CSA Research, Can't Read, Won't Buy, 2020, 8,709 consumers in 29 countries.
Peace through understanding.
I have spent my career inside translation companies, on both sides of the table: selling the work and delivering it. I have led a translation department, built sales systems from scratch, and worked with linguists across dozens of languages. I founded Go to Market in 2021 to help ambitious teams reach people in their own language.
I'm open to project work, fractional partnerships and full-time roles in language operations, account management and sales.
I am American. I live in the hills of Córdoba, Argentina. I believe most conflict begins as misunderstanding, and that helping people understand each other across languages is one of the most useful things a person can do with a career. That belief is why this company exists.
Twenty minutes is enough to know whether I can help. Pick a time that suits you.
Book a 20-minute callTell me what you need and I will reply within one business day.
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